Outforia · Brand Assets

Brand Assets

Everything you need to write about Outforia, cite us, or drop our logo into a story. Need something else? press@outforia.com.

Boilerplate

Outforia is an independent outdoor-journalism publication covering wildlife, trails, and field-tested gear. Founded in 2019 by Carl J. Borg, the site reaches outdoor enthusiasts in 190+ countries and its research has been cited in The New York Times, The Washington Post, CNN, Forbes, and USA Today.

Logo

Outforia wordmark (dark on light)

Wordmark · SVG

Download SVG
Outforia wordmark (light on dark)

Wordmark · on dark

Download SVG
Outforia wordmark (PNG raster)

Wordmark · PNG

Download PNG

Headshots

High-resolution JPGs suitable for print and web.

Carl J. Borg headshot

Carl J. Borg

Editor-in-Chief

Download JPG

Colors

  • Forest Green (primary)

    #2a5d3a

  • Warm Off-white (background)

    #faf7f1

  • Ink (text)

    #1a1d17

  • Accent Orange

    #f76a0c

  • Muted (meta text)

    #5a5d55

Typography

  • Outforia, outforia!

    Fraunces · Display (headings, hero titles) · Self-hosted variable WOFF2

  • Independent outdoor journalism.

    Plus Jakarta Sans · Body (long-form, UI, meta) · Self-hosted variable WOFF2

Full Media Kit

One-pager PDF for email attachments and internal distribution.

Download media kit (PDF)

Press Contact

press@outforia.com

24-hour response, weekdays. Flag "DEADLINE" in the subject line for urgent inquiries.